Who We Are
Over the past 10 years, we have been at the forefront of brand protection for malaria drug manufacturers across India and Nigeria. Our award-winning product verification technology assists over 200+ brands to combat drug counterfeiting while empowering consumers to buy only genuine medicine.
As a result of our activities and impact across Africa’s most populous nation, we have accumulated millions of relevant opt-in data on malaria medicine within the region. We possess the largest database of malaria drug consumption in Nigeria.
Our Coverage
- Large survey pool of 258K Nigerians every year who have purchased a malaria-related product
- High survey response rates, as high as 78% when a survey completion reward is offered
- Strong national coverage across Nigeria, covering all states and 773 of Nigeria’s 774 local government areas
our Value
Pharmaceutical Brand Owners and Labs
Understand reasons for customers’ preference and reactions to certain malaria medicines and why they switched brands or remained loyal over time. Discover real-time sales trends and market share for specific locations using our authentication data.
Donors, NGOs & Philanthropy Consultants
Discover the true scale of your impact by surveying end-beneficiaries. Promote safe use of donated products with timely and effective product use campaigns sent directly to the end-beneficiary. Brainstorm with end-beneficiaries at scale.
Marketing and Research Companies
Conduct surveys of malaria medicine customers that have bought malaria drugs. Measure and understand longitudinal consumer behavior in real time. Discover hard-to-find supply chain efficiency metrics for malaria medicines in fragmented supply chains.
